
SoCal Water$mart Turf Replacement Program Resources for Landscape Contractors
Event Type:
Webinar
Description:
The SoCal Water$mart Turf Replacement Program helps thousands of home and property owners each year convert their thirsty grass lawns into beautiful, water efficient landscapes.
Join us for a free, 60-minute webinar on September 28, 2022 that will provide local landscape contractors the knowledge and resources to assist their clients in navigating the turf replacement rebate process. This session will help contractors understand the Turf Replacement Program requirements, offer helpful insight to encourage successful landscape transformations, and provide tips to drive up contractor sales and increase client satisfaction.
Topics Covered:
- SoCal Water$mart Turf Replacement Program Requirements
- Common Program Hurdles and Tips for Success
- Effective Project Management for Contractors
- Increasing Sales and Customer Satisfaction
- Program Support and Resources
Presenters:

Krista Guerrero
Program Manager, SoCal Water$mart Turf Replacement Program
A Southern California native, Krista Guerrero has over 17years of experience in the drinking water industry. She holds a B.S. in Natural Resources from Cornell University and a M.S. in Environmental Engineering from the University of Florida. She began her career as a hydrogeologist for the South Florida Water Management District working on water use and conservation issues. She has worked on a range of issues including source water protection, storm water management, water efficiency, water quality, and water resource management. Most recently, she was the program manager for the Long Beach Water Department’s award-winning Lawn to Garden Program and a water resources manager focusing on long-term water reliability. She specializes in outdoor conservation and is currently the program manager for Metropolitan Water District’s Turf Replacement Program.

Jack Lema
Project Manager, EGIA Utility Services
Originally from the East Coast, Jack Lema, is new to the SoCal region by way of Denver. Currently, he is a Project Manager at EGIA, where he coordinates and develops various utility efficiency programs and projects. He has over 6 years of experience in sustainability and resource efficiency. He acquired a B.S. in Environmental Science from Moravian University and a M.S. in Environmental Sciences and Policy from Johns Hopkins University. He has worked in various fields ranging from solar energy, city planning/sustainability, water efficiency, building efficiency, and utility efficiency programs. As he continues to explore SoCal, Jack’s mission is continue developing efficiency programs that will directly impact and improve the environmental prosperity of all SoCal residents.